Lección 35 de 44Industria musicalIntermediate

Contrato discográfico

Una mirada en lenguaje sencillo a cómo funcionan los contratos discográficos: licencia frente a cesión de derechos de autor, y qué significa un contrato 360 (derechos accesorios) para los ingresos más allá de la música, como el merchandising.

Parte del cursoFundamentos del negocio de la música para artistas44 lecciones (2h 11m)

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Imogen HeapTu gurúImogen Heap

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44 lecciones (2h 11m) · 1 gratis
    • 01. Principios de negociación

      2:33

    • 02. La naturaleza de cualquier contrato o acuerdo

      2:13

    • 03. Acuerdo de banda

      3:22

    • 04. Contrato de management

      4:54

    • 05. Contrato discográfico

      Estás aquí

      3:05

    • 06. Contrato de edición

      2:46

Transcripción de la lección

Understanding Record Contracts: A Guide for Artists

Fundamentally, as I said, it's about you as an artist providing recording services to the record label. The label will then tend to own the copyright in the result of those services.

Ownership Types

  • License: This is sort of owning it for a period of time.
  • Assignment: This is a complete transfer of ownership to the label, meaning the artist won't own it anymore.

That's the fundamentals. But then, there are a lot more things to consider.

360 Degree Deals

A lot of people have heard of 360-degree deals, or all rights or ancillary rights deals. What these really are is record labels seeking to take an interest or cut of income from artists' other income sources.

Common Income Sources

  • Live Income: A percentage cut from live performances.
  • Merchandising: A cut from merchandise sales.
  • Publishing: Occasionally, a look at publishing as well.

Justification for 360 Deals

Record labels are essentially investors in new talent. They have the infrastructure to release recordings and are looking for a return on their investment.

So, they not only want artist recording services to create recordings but also want to secure their investment. They might say, "we also want to have something else coming from the artist," such as:

  • A cut of your live income
  • A cut of your merchandising

The Artist's Perspective

It won't be surprising to feel that many labels can seem quite greedy, wanting everything from the artist for little return. This brings up an important point:

Value Exchange

What is actually being taken and what value is passing either way? As an artist, you shouldn't just think:

"I just want to be signed; I'll give all these really valuable things."

Instead, consider the following:

  • You can offer your recording services.
  • You can agree to a cut of your live income.
  • You can allow a cut of your publishing.

Think About What the Label Offers

You must also assess what the label is going to do for you as an artist. Look for:

  • Commitment to Release: When will they release your recordings?
  • Promotion: What kind of budget will they allocate for promotion?
  • Research Their Team: Look into their distributors and press teams.

Key Negotiation Points

It's essential to get as much of this information in the record contract as possible. Many labels will boast:

"We have a great team, great distributors, great press teams, we'll make a success of it,"

but won't commit to it in writing.

Conclusion

When negotiating, think about this: If you, as an artist, are going to give all these valuable, often exclusive rights to a record label, you want reassurance that they will make the best use of these rights and collaborate with the right people.

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Imogen Heap

Imogen Heap

Imogen Heap es una cantante, compositora, productora y tecnóloga inglesa ganadora de un Grammy, cuya influencia recorre dos décadas de pop, electrónica y música para cine — y buena parte de la tecnología que los artistas de hoy dan por sentada.

Nacida en Londres en 1977 y con formación clásica en piano, violonchelo y clarinete, publicó su álbum debut 'iMegaphone' en 1998 antes de formar el dúo Frou Frou con el productor Guy Sigsworth, cuya canción 'Let Go' llegó a una audiencia global gracias a la película Garden State. Su álbum 'Speak for Yourself' (2005), escrito y producido íntegramente por ella, incluyó 'Hide and Seek', el hito a capela que después impulsó el nº 1 de Jason Derulo 'Whatcha Say' y 'Goodnight n Go' de Ariana Grande, y que sigue conquistando a nuevas generaciones de oyentes.

'Ellipse' (2009) ganó el Grammy en la categoría Best Engineered Album, Non-Classical — grabado en su propio estudio doméstico — y más tarde coescribió y produjo 'Clean' en '1989' de Taylor Swift, ganador del Grammy al Álbum del Año. También compuso la música de la obra teatral 'Harry Potter and the Cursed Child'.

Innovadora incansable, Heap desarrolló los guantes gestuales MI.MU — reconocidos con tres doctorados honoris causa — y fundó Mycelia y The Creative Passport, iniciativas que construyen un ecosistema de datos más justo para los artistas. En 2024 regresó con 'What Have You Done to Me?', creada junto a su álter ego vocal de IA, Mogen, mientras el resurgir viral de 'Headlock' acercaba su música a millones de nuevos fans.

Imogen Heap
Pat Levett
Joe Glossop
Frank Doll
Katie Melua
Ed O'Brien
Adam Mishan
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Dov Waterman

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