Nebenrechte

MusicGurus

Lesson time: (1min 31sec)

Pete ermutigt dich, die Rechte über die Musik hinaus umfassend zu berücksichtigen, etwa Logos, Merchandising und Bilder

Course preview

This lesson is part of the course Music-Business-Grundlagen für Künstler
Watch a preview of the full course below.

Lesson transcript:

Protecting Your Artistic Rights

Think Beyond Your Music

As an artist, it's essential to consider the broader landscape of rights beyond just your music.

  • Value of Visual Assets: Great photos, a catchy band name, and well-designed logos can be more valuable than your rights as a recording artist. While this might seem disappointing, it reflects the reality of the industry today.

Strategic Deal Considerations

  • Merchandising Rights: When presented with offers, be cautious about granting away merchandising rights without proper negotiation. Protect your assets.

  • Protecting Your Brand: As a band, consider the lengths you'll take to safeguard your intellectual property:

    • Trademark Registration: If you believe your band name or logo has potential, think about registering it as a trademark.

    • Ownership Clarity: Ensure that you understand who owns the rights to your designs and logos.

Awareness of Your Portfolio

  • Designer Agreements: Sometimes, you may have a friend design your logo for little or no compensation. This arrangement can become problematic if your band gains popularity:

    • A designer may assert ownership and demand a share of future revenues if you don't have a formal agreement in place.
  • Valuing Your Assets: Be cognizant of your portfolio of rights and assets, and make sure you protect and value them appropriately.

Caution Around Copyrighted Material

  • Using External Images: Avoid the temptation to search for images online that you like for your album covers or promotional materials. If you don't own the rights to those images, using them without permission is not legally permissible.

By staying informed and proactive about your rights and assets, you can better navigate the complexities of the music industry and protect your creative work.

What's included?

44 lessons (2h 11m)
Advanced video features
Mobile, tablet & desktop
100% satisfaction guarantee
View course info