Lesson 21 of 46Music BusinessIntermediate

When does an artist need a manager?

1:05

Judge Jules explains that a manager isn't a cure-all - you first need DIY momentum of your own, like early records, some listeners and a bit of online traction.

Part of the courseLegals & Deals: The Basics of The Music Industry46 lessons (1h 6m)

This lesson is part of the full course. 1 lesson is free to watch.

from$13/month

Explore the course
Cancel anytime30-day refund
Judge JulesYour guruJudge Jules

What's in the course

46 lessons (1h 6m) · 1 free
    • 01. How a manager makes their money

      0:45

    • 02. How to find a manager

      1:27

    • 03. Should the artist take legal advice?

      1:05

    • 04. The purpose of a management contract

      1:10

    • 05. What makes a good manager

      1:23

    • 06. When a management contract should be issued

      1:07

    • 07. When does an artist need a manager?

      You are here

      1:05

Lesson transcript

Understanding the Role of a Manager in an Artist's Journey

I think the first thing to understand is that a manager is not a cure-all.

Every artist wants to step outside of their bedroom, step outside of their immediate social circle, and expose themselves to a broader world. However, the problem is that a manager is not the person who will do that for you. You really need to do it for yourself.

The Changing Landscape

Things have changed a lot in the past five or ten years in the Spotify era, where suddenly there are so many more releases every day.

  • 60,000 releases a day is what people are saying, although Spotify would probably have you believe it's even more.

When Do You Need a Manager?

The point at which you need a manager is when you have built up that head of DIY branding steam. This means you've:

  • Made some records
  • Gained a few listeners
  • Managed to generate some YouTube action

Every artist's career tells a different story.

Key Takeaways

  1. Create DIY Action: It's important to have created some of that DIY action yourself.
  2. Partnership: A manager will not be a cure-all to making that DIY position significantly better. It is a partnership, after all.

$13/monthSubscription

46 lessons

1h 6m of structured video lessons

Advanced video features

Slow down, loop a passage, follow along

Mobile, tablet & desktop

Practise wherever you are

100% satisfaction guarantee

30-day money-back guarantee

Meet your guru

Judge Jules

Judge Jules

Jules O'Riordan has over 30 years of experience across the entire spectrum of the music industry. This includes nearly a decade as an A&R for the Universal umbrella of labels, 15 years as a presenter on BBC Radio 1, over 150 record releases and remixes in his own capacity as a recording artist, plus a 30-year career as one of Britain's best-known, globally-travelled DJs (Judge Jules), with over 5000 gigs under his belt, plus extensive experience as an event promoter and artist manager at the highest level.

Suffice to say, Jules knows the music industry inside-out, and his clients regard him as a trusted advisor for whom no legal or business affairs challenge or problem is too large or small.

Jules has been a lawyer for 10 years. His practice takes in the entire breadth of the music-focused entertainment industry. His legal and deal expertise includes management, recording, publishing, distribution and label services, music-based apps, games and tech projects, production deals, producers, featured artists, endorsements, merchandising, neighbouring rights, TV/film scores, live performance, events and venue agreements, plus copyright and rights infringement and many other disputes.

Jules's clients include artists, management companies, record labels, songwriters, event promoters, producers, music tech businesses, production companies, live agents, music publishers and DJs. He has spoken on many panels and seminars including ADE, Brighton Music Conference and AIM events, and has been a guest speaker on legal issues across a number of on and off-line media outlets, including BBC Radio 5 Live, BBC Introducing, Financial Times, The Sun, The Times and Mixmag.

Jules speaks fluent Spanish.

Who better to demystify the contracts and deals every musician eventually faces? In his course, Jules turns three decades of hard-won industry knowledge into plain-English guidance, so you can understand the business side of music and protect your work long before you sign on the dotted line.

Judge Jules
Pat Levett
Katie Melua
Ed O'Brien
Imogen Heap
Joe Glossop
Frank Doll
Chet Atkins
Chris Haigh

Learn from Judge Jules and hundreds of others

Get MusicGurus

Unlimited access, money back guaranteed

$13/month

Subscription