Lesson 37 of 46Music BusinessIntermediate

The difference between a good and mediocre label

0:47

Judge Jules, a former Universal A&R, explains what separates a great record label from a mediocre one, and why having you at the top of their agenda matters more than size.

Part of the courseLegals & Deals: The Basics of The Music Industry46 lessons (1h 6m)

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Judge JulesYour guruJudge Jules

What's in the course

46 lessons (1h 6m) · 1 free
    • 01. Exclusive or non-exclusive deals

      1:12

    • 02. The need for legal advice

      1:58

    • 03. Types of deal

      0:59

    • 04. The difference between a good and mediocre label

      You are here

      0:47

    • 05. Which label to choose

      0:57

    • 06. Why have a record deal?

      0:56

Lesson transcript

Understanding the Role of Music Labels

As somebody who spent 10 years as a Senior A&R for the Universal group of labels, I understand that:

  • It's not necessarily true that a better-resourced major label will do a better job for you than a small, passionate one or two-person operation.
  • The key factor in a great label is having you at the top of their agenda.

What Makes a Great Label?

A great label:

  • Understands you as an artist.
  • Lives and breathes your vision.
  • Buys into everything that you represent.

If you are lucky enough as an artist to have a choice of more than one label, it should be quite clear:

  • Who possesses the greatest degree of passion for everything you embody.

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Meet your guru

Judge Jules

Judge Jules

Jules O'Riordan has over 30 years of experience across the entire spectrum of the music industry. This includes nearly a decade as an A&R for the Universal umbrella of labels, 15 years as a presenter on BBC Radio 1, over 150 record releases and remixes in his own capacity as a recording artist, plus a 30-year career as one of Britain's best-known, globally-travelled DJs (Judge Jules), with over 5000 gigs under his belt, plus extensive experience as an event promoter and artist manager at the highest level.

Suffice to say, Jules knows the music industry inside-out, and his clients regard him as a trusted advisor for whom no legal or business affairs challenge or problem is too large or small.

Jules has been a lawyer for 10 years. His practice takes in the entire breadth of the music-focused entertainment industry. His legal and deal expertise includes management, recording, publishing, distribution and label services, music-based apps, games and tech projects, production deals, producers, featured artists, endorsements, merchandising, neighbouring rights, TV/film scores, live performance, events and venue agreements, plus copyright and rights infringement and many other disputes.

Jules's clients include artists, management companies, record labels, songwriters, event promoters, producers, music tech businesses, production companies, live agents, music publishers and DJs. He has spoken on many panels and seminars including ADE, Brighton Music Conference and AIM events, and has been a guest speaker on legal issues across a number of on and off-line media outlets, including BBC Radio 5 Live, BBC Introducing, Financial Times, The Sun, The Times and Mixmag.

Jules speaks fluent Spanish.

Who better to demystify the contracts and deals every musician eventually faces? In his course, Jules turns three decades of hard-won industry knowledge into plain-English guidance, so you can understand the business side of music and protect your work long before you sign on the dotted line.

Judge Jules
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