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Where's The Money? Exploring revenue streams for artists

with Tileyard Education and The FAC

Instrument Professional Training

For you get:

  • 2 assignments with personal feedback from your mentor
  • On-demand lifetime access to all lessons
  • Available on desktop, mobile and tablet
  • 100% satisfaction guarantee


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Course Length
24 lessons · 3h 05m

There are tons of creative ways to make money as an arist in the music industry... from Merch to Brand Partnership and Synch Deals, learn what they are are where to find them.

Our host is Sammy Andrews, CEO of Deviate Digital, who has a huge track record of creating digital strategies for artists like Annie Lennox or Robyn, and labels such as Island Records or Universal Music Group.

In this course, you'll learn to:

  • define your brand as a music artist
  • find out who your fans are and build an online database
  • create a release plan for your music and a social media campaign
  • understand how to work with distributors, managers, promoters and pluggers
  • learn how to make money from brand partnerships and synch deals and where to find them

We've hand-picked a great selection of guests to bring all this to life. We'll talk to artists such as Emma McGann, Tiggi Hawke, Shaodow or James Collins from Lazy Habits who make a living from their music in very different ways. We'll also interview key players from top music companies like Pias RecordsKey Production, Warrren Records, SoundVault, Sentric and TalentBanq.

The course includes 2 practical assignments that will allow you to get valuable 1-on-1 feedback and mentoring from industry pros.

Get started now and find your own path to success!

Lesson Plan

Show All 24 Lessons


Welcome to the course

Challenge #1 - Create a social media campaign

Challenge #2 - Create a merch strategy

Interview with Nathan Graves

Tileyard Education and The FAC

Tileyard Education is a post-graduate and professional training facility housing a world-class recording studio, tech lab, production songwriting rooms and a lecture space, at the heart of Europe's largest professional music community at Tileyard in London. The FAC help artists connect and enable one another through peer to peer development. The FAC also provides a collective voice for the artist community within the music industry and to government, while providing thought leadership on emerging technologies and opportunities.

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